Trident: Rock in Rio 2024

Art Direction

TRIDENT Rock in Rio 2024

It was an incredible experience to lead the art direction and animation for Trident at Rock in Rio 2024. I developed the art and animation for the impactful LED panel at the Trident booth, one of the main sponsors of the event, as well as an impressive video installation featuring thousands of mouths, welcoming visitors right at the entrance. This project involved creativity and innovation, and counted on the essential collaboration of the talented Fernando Branco (@Barda.cg). A partnership that brought even more life and energy to the brand's concept at one of the largest music festivals in the world.

A big thank you to Trident and the agency PXP, who made this fantastic project possible and brought it to life.